Adelaide’s Pioneers: Exploring Australia’s Untapped Augmented Reality Industry Potential

Adelaide, South Australia is becoming a prominent hub for innovative companies operating in the augmented reality industry. It’s electrifying to witness the evolution of this technology, as it continues to blend digital and physical realities, creating a more immersive and phenomenal user experience. From educational platforms to consumer electronics, these companies are employing cutting-edge techniques and strategies that are altering the way we understand and interact with the world. Here’s a roundup of some of the standout Adelaide-based AR companies that are leading the charge.

These companies have expertise across diverse domains such as medical devices, software engineering, video training, advertising, and more. They are pioneering solutions that are not just technologically advanced but also designed to be user-friendly and affordable. From envisioning and executing novel AR applications to overhauling existing ones, these enterprises have carved a unique place for themselves in this dynamic industry. Situated in the vibrant city of Adelaide, they contribute significantly to making South Australia a hotspot of AR innovation.

So, let’s delve into a detailed account of these trailblazing companies and comprehend their contributions to the world of augmented reality.

Voxon Photonics

Founded by Alan Jackson, Gavin Finlay Smith, Sean Kean, and Will Tamblyn, Voxon Photonics is world-renowned for the creation of Voxon VX1 – the most advanced three-dimensional (3D) volumetric display. Their groundbreaking 3D volumetric technology, perfected over nine years, renders high definition, truly three-dimensional holographic images. Operatives in consumer electronics and medical devices, their unmatchable products are a sight to behold. They believe in making science fiction a reality and offering enriching, barrier-free 3D experiences.


Specialising in software engineering, elmTEK is a stalwart in the realm of 3D technology, augmented reality, and virtual reality. Although further information on this company is scarce, its online presence denotes its commitment to pushing the boundaries of AR technology and shaping the future of this industry.

Augment Space

Augment Space is revolutionising the industry with its simplified VR solutions. They offer a technology that allows users to create virtual experiences for an affordable price. Agile and inventive, Augment Space is a key player in the SaaS, Virtual Reality, and Augmented Reality industry.

Think Digital

Think Digital, founded by Tim Gentle, is another game-changer in Adelaide’s AR and VR industry. With expertise in video training, this company leverages AR to create transformative learning experiences. While specific details about the company are limited, their broad engagement across various AR channels underscores their commitment to digital innovation.

Phostech Reality

Phostech Reality, created by Chris George, offers a diverse range of services including mixed reality, AI, blockchain, and big data. Its unique placement within the AR industry, backed by the intelligent utilisation of advanced technologies, singles it out as an important contributor to the AR landscape in Adelaide.


Operating in the information technology domain, TicketyView is weaving its magic in the advertising, augmented reality, and mobile apps sector. Specifics about its founders and mission are limited, but its active involvement in AR and VR development testifies to its dedication to enhancing digital experiences for users.

In a nutshell, Adelaide, South Australia houses an impressive array of trailblazing AR companies. Each is unique in its approach but unified by a common goal – to push the boundaries of AR technology and reshape the digital realm. Their contributions, innovations and tireless efforts cement the city’s standing as a central player in the ever-evolving world of augmented reality.

Written by Mark Smith

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